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E-mail Marketing

>> get the exposure your business deserves

The Internet has a number of tools to offer to the marketer.

  • A company can use the Internet as a way of building and maintaining a customer relationship.
  • Leads can be generated by attracting potential customers to sign-up for short periods of time, before signing up for the long-term.
  • The Internet could be used for advertising e.g. Google Adwords.
  • Finally, the web can be used as a way of collecting direct responses.

Advantages of E-Marketing:

  • Reduction in costs through automation and use of electronic media
  • Faster response to both marketers and the end user
  • Increased ability to measure and collect data
  • Opens the possibility to a market of one through personalization
  • Increased interactivity

E-Mail Append Benefits:

  • Personalized communication with you customers
  • No printing or postage cost
  • Increase retention and cross sell up sell opportunities
  • Drive customers to your website while they are engaging online
  • Timely notification of sales, specials or events
  • Increase direct marketing ROI with multi channel campaigns
  • E-Data Hygiene embeded

City Publications offers:

  • E-Newsletter Blasts
  • Individual E-mail Blasts
SnapSports
“Since we've started with City Publications, it has been the best lead generator that we have. The calls that come from City Publications are frequent, and most importantly, qualified! This has been the best advertising decision that we have made.”
- SnapSports