Meet Your Local Representative!

Karl Lichtfuss


I’m thrilled to be the new franchise owner of City Publications Asheville. I moved here over four years ago, and I am looking forward to partnering with business owners in the area to assist in growing their client base. Armed with the ability to use direct mail campaigns and rooftop marketing, together we can generate the leads necessary to keep the phones ringing and people coming through the door.

I graduated with a bachelor’s degree from Valparaiso University and received an MBA/MHA from the University of Missouri. I began my career as a management consultant for a healthcare firm in Minneapolis and later followed my passion for food by attending the New York Restaurant School and working in the restaurant business as a chef overseeing multiple kitchens. My most recent venture was with a food distributor selling to the restaurants of Asheville where I developed many long-term business and personal relationships.

In my free time, I enjoy traveling and taking advantage of the wealth of destinations within a half-day’s drive of Asheville. My daughter Ellis is newly married and settled in St. Louis with her husband and two cats, and my son Max is in his last year at Appalachian State University.

I am looking forward to meeting local business owners and their team and help them bring only the best quality leads using our proprietary data mining formula and proven marketing concepts.