Success Stories from Advertising Clients
Peek's Floor Company
"City Publications helps us target a great demographic for our flooring stores. We get a great response from the card pack. These customers have money to buy, live in bigger homes and have larger ticket sales than most of our other advertising. Thanks for three years and counting of excellent new leads coming our way!"
Murphy D. - Dallas, Richardson, Frisco, Flower Mound, Texas
Sleep Central Mattress Store
"City Publications helps us hit a great demographic! People come in with the postcard ready to buy. We are selling more of our luxury mattress sets & have seen our average ticket sales increase. Our average ticket for City Pub customers is over $4000.00 vs. $1200 for average buyers. We are pleased with our investment with City Publications. "
Allen H., Owner - Dallas, Texas
Dallas Laser Dentistry & Texas Dental Specialists
"City Publications has been a great partner to work with. Our first affluent mailer yielded us a $25,000 dental veneer job within only a couple of weeks of hitting the mailboxes. It's definitely a great target audience for us. Our investment with City Pub has been a great decision for our marketing dollars."
Dave S., COO - Dallas & Plano, Texas
"City Publications has been my best advertising decision ever. I am simply amazed at the response. The phone calls and the appointments started flowing. The bids for me increased in sales from $5000 to $25,000 (per sale, on average). That is exactly the clientele I was hoping to target!"
Jennie S. - DFW, Texas
"After trying magazines and home shows with mixed results, City Publications has been the best advertising investment we have ever made. The quality or the card is first class, and makes a great impression, putting us well ahead of the competition. We usually have 2 to 3 really good jobs per mailing of 50,000 homes, and average over $40,000 per job (range from $10,000 to $150,000 per job). And since January 1st, 2007, we’ve closed $72,500 of sales, and working on closing another $200,000 worth of bids! Thanks so much! "
Brad H., President - DFW, Texas
Maguire's & Maximo Restaurants
"I am very pleased with the results we’ve received from our recent direct mail adverting with City Publications DFW. We had over 160 cards redeemed and saw a lot of new guests in both of our restaurants. Our check averages were higher than any other promotion we’ve done in the past. The art on the upscale card was beautiful! City Publications reaches the perfect clientele for our two restaurants and the ROI has been outstanding. We have found a very profitable advertising vehicle and are excited to build a long-term partnership with City Publications."
Mark M. - North Dallas, Texas
A #1 Air
"City Publications has been an excellent choice for our marketing dollars! We received 60 leads from our first mailing utilizing their call tracking system. Calls are still coming in 5 months later from people that saved our card. The ROI that we have enjoyed far outweighs our investment. This has been a great way to establish relationships with an affluent homeowner audience. We are looking forward to an ongoing partnership with City Pub!"
Sherry G., Owner - DFW, Texas
Home Artisan Design Build
"We ran with City Publications from 2006-2007 three times. We had tremendous success in those two years totaling $300,000 in sales. The art work was amazing and the repetitive mailing helped us gain creditability. You’re missing out if you don't give this an opportunity."
Tyler W., Owner - Denton & Collin Counties, Texas
Illuminart & Holiday Illuminations
"I first advertised with City Publications for holiday lighting in the fall. I was skeptical at first but once I started getting calls from these affluent homes, I couldn't have been more pleased! We received about 35 highly qualified leads and closed most of them. These were buyers, they lived in big nice homes and they were not looking for the cheapest service which is what I look for when advertising. Two jobs paid for the ad. My landscape lighting ad for spring also resulted in 20 number of leads and was a success! I can't wait till City Pub opens up the Southlake/Keller territory!"
Tim Gregory, Owner - Southlke/Keller , Texas
G & S Services
"City Publications has been a great partner for our remodeling business. We have advertised in the card pack twice & have closed 5 of the 7 jobs we’ve bid for $250,000 worth of work. We get very high quality leads and our closing rates have been excellent. The artwork is beautiful and the owner is committed to helping my business grow by staying in touch & promoting our services in other ways. We look forward to continuing our advertising & relationship with them!"
Gordon L., Owner - Dallas/Collin County, Texas
Dallas Bath & Glass
"I am so pleased with the quality of leads City Publications has generated for my business. Our closing rate with City Pub is 70%! I'm a huge fan of their category exclusivity! Our average ticket is over 50% higher. I've found some concentrations of homes that I can market to independently too. We've only mailed twice but the last two months have both broken records. Need I say more? "
George M., Owner - DFW, Texas
"Your advertising has worked amazingly. Thank you! In fact it has been the best advertising I've done in 31 years in business! We also landed a $140,000 landscape job from our ad with you. I really appreciate the quality of the leads you bring to us. We are in for the rest of eternity!"
Kevin K., President - DFW, Texas
"Since we've started with City Publications, it has been the best lead generator that we have. The calls that come from City Publications are frequent, and most importantly, qualified! This has been the best advertising decision that we have made."
"The results have been great! The graphics as well as the look are very professional."
"I feel that City Publications reaches the exact consumers that Melting Pot wants to reach in their homes. Your classy publication is perfect for us."
"City Publications has become the anchor of our Marketing Plan, and a marketing investment that clearly pays off time after time. We find their quarterly mailings to be a reliable source of not just leads, but qualified homeowners who are ready to buy."
"We'll be a client for life."
"We sold over 450 tickets to the Hawks games this season with the City Publications promotion. Those are very solid numbers and I'm pleased with the results."